Business and Economy

Price cap on movies is a bad move. Here’s why!

May 17, 2017 Anupam Manur 1

For an offbeat indie movie, multiplexes would charge a lower price, while for a blockbuster, they would charge a higher price. Price cap changes the equation: to maximize profits, they would have to sell maximum tickets, and that will change the type of movies that will be chosen by the multiplexes. »